Photo: Mike Kononov on Unsplash
Some people have great ideas for a business, but have no idea how to start one. The first step is to decide what type of business you are going to run. There are many different kinds of businesses out there who all sell many different things. The main goal is selling a product that people want. No money will be made if no one wants your items.
The second step is to get people to buy your item. Sounds simple enough, right? It can be, but only if you put in the effort. The key to a good sale is networking, networking, networking. Social media is a great way to begin networking. With sites like Instagram, Facebook, and Twitter, people can view your work with just one click. This also allows you to amass followers in other states and countries. Sites like Instagram let you build a visual profile of your product. While social media is a great platform to begin on, in time, you should invest in your own website. This allows people to access all your social media sites, easily and quickly find you, and get all the information they need about you in a timely manner. Today, there are free website builders like Wix. With Wix, you can pay to register a URL and copyright your information so no one can steal your ideas.
Online presence may be one of the biggest ways to get a business up and running, but offline presence is just as important. No matter what your product is, there is usually a convention out there for it. Aside from your product, one of the key items you should bring with you when attending conventions is your business card. Business cards are a great way to simultaneously tell people you just met about who you are and what you do. They also allow these people to look you up later. This is how the news of your business spreads by word of mouth.
Lastly, it comes down to selling the product. There are several ways to do this. You need a permit to sell in a shop or to be recognized by the Better Business Bureau (BBB), an organization that seeks to boost marketplace trust. However, not all businesses need to be registered to the BBB. This depends on what your product is and how you plan to sell it. Many small businesses do fine selling online or through sites such as Facebook, Amazon, or Etsy. Businesses like these won’t need to register unless they plan on taking it further.
Sales can also be made through your own personal website. With Wix and other free website builders, you can link to a site where your product is posted for sale. These tips are not a one-way ticket to a successful business, but can help lead you there. Keep in mind a lot of work and money goes into it. All businesses lose money in the beginning. The aim is to gain it back over time. The end goal is to continue networking and keep sales up!
The world is an open road to explore. Emily Vincent’s goal is to explore the world, and find all the hidden treasures in it. She has traveled through the east coast, being places like Washington DC, Virginia, New York, Pennsylvania, Florida, Delaware, and New Jersey to name a few. Her goal is to travel out west next. Art and music is one of the many treasures Ms. Vincent likes to touch on. She has written articles about local music, family history, and covered concerts. Emily Vincent is attending Rollins College. She has future plans to be a travel writer after she graduates. Right now she is bringing local travel stories from near and far. She will never stop going.